Formula 1 Turkish Grand Prix 2020 Conceptual Design
This series of designs celebrates the return of Formula 1 to Istanbul in 2020 by merging the speed and excitement of motorsport with the iconic beauty of Turkey's landmarks.
Each poster showcases a dynamic Formula 1 car racing through Istanbul's most renowned landmarks—Galata Tower, Maiden's Tower, and Bosphorus Bridge—symbolizing both cultural heritage and technological innovation. The flowing light trails represent speed and energy, embodying the adrenaline-filled essence of Formula 1 while seamlessly connecting Istanbul's past and future.
The tagline, "Until we meet again," resonates as an invitation for global audiences to experience Turkey's vibrant culture and world-class sporting events.
C R E D I T S
Advertised Brand: Formula 1
Copywriter: Yilmaz Hur
Art Director: Tony Yigit Tumer
Tools Used: Adobe Photoshop, Illustrator
Marketing Agency: Ogilvy
Year: 2019